Send the right message at the right time
tritonX automates campaigns based on customer behaviour, purchase history and RFM score so every customer receives personal communication without manual sending. No bulk mailings. Just messages that match what the customer just did.
How it works
Flows that run themselves
You set up a flow once. After that, it runs automatically based on what customers do, not based on a schedule. tritonX continuously monitors customer behaviour and sends the right message at the right time.
Has a customer been inactive for 60 days? Then a personalised offer is automatically sent based on previous purchases
A personalised greeting with a relevant coupon on the exact day or a few days before if preferred (requires the coupon module).
Customer reaches Gold status? A reward email is automatically sent if you've set this up.
After purchase, you can invite customers via your email platform to leave a review.
Why is it relevant?
Campaigns that work whilst you do something else
Campaigns that work without manual intervention
Send messages automatically based on behaviour and timing. Your team sets up triggers once, then it runs itself.
Greater returns without extra budget
Personalised flows consistently convert better than broad campaigns without you needing to send more messages.
Scalable for every retail format
Whether you have 5 or 100 stores: the flows run for each customer profile, without extra work.
ESP migration needed?
Using an ESP system we already integrate with? Then you don't need an ESP migration. Using an ESP system we don't integrate with? Then an ESP migration will be required.
Features
What's included in Big Data Marketing
Automated flows
based on behaviour triggers (purchase, inactivity, loyalty status change, birthday).
Personalised communication
via email.
RFM-based segmentation
as the basis for every flow.
Reports for campaigns, transactions and coupons
Analyse customer transactions by location, campaign performance and coupon usage within a selected period.
Integration with existing ESP
Copernica, Mailchimp, Spotler, Brevo, DeployTeq and Mailcampaigns.
Frequently asked questions
Everything you want to know about Big Data Marketing
Can't find your question? Feel free to get in touch, we'd be happy to discuss it with you
tritonX integrates with existing ESPs, including Copernica, Mailchimp, Spotler, Brevo, DeployTeq and Mailcampaigns. You keep your trusted tool and tritonX adds the behavioural data and segmentation.
After launch, most flows are set up within a day. tritonX provides standard flow templates for the most common scenarios.
Yes. All transactions, both in-store purchases and online purchases are recorded on the same customer profile. Flows therefore work on the customer's total behaviour, both online and offline.
You can analyse the results per flow!
Ready to get started?
Convert your customer data into campaigns that convert
Relevant communication doesn't have to be manual work. Request a demo and see what Big Data Marketing can mean for your retail business.